Automotive PPC With Guaranteed Results

Increase leads by 150% with highly targeted & extremely aggressive Automotive PPC Strategies.

automotive ppc management
Request Your Free Paid Search Analysis Now!

With the rising cost and decreasing return on investment of third party leads, dealers around the country are finally turning their focus to first party leads. Our automotive Pay per click strategies make sure you take full advantage of advanced paid search tactics that will give your inventory maximum exposure for a minimum cost. You need to be everywhere your customers are searching… or they may just go to your competitor. Request your FREE digital evaluation today. We’ll show you how to effectively market with:

  • Text & Display on the Google & Bing/Yahoo networks.
  • Real Time Bidding platforms
  • YouTube video pre-roll advertising
  • Mobile GeoFencing Supplemented w/ Polk Automotive Data
  • Targeted Facebook advertising supplemented with Polk Automotive Data.

Why Choose DRIVE Digital Group?

Here’s Why Successful Dealerships Do…

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    Drive Digital Group has taken our internet marketing to new heights. They designed a clean and user-friendly website that has allowed our advertising efforts to truly pay off. The team is consistently searching for ways to improve our business, and they are always available to help in any way. I would recommend Drive to anyone that is looking for a digital marketing company that is always a step ahead.

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    Drive digital Group has helped our dealership Island Auto Buyers enter into the world of the Internet. Prior to Signing with Drive Digital we had ZERO internet presence. Thanks to the SEO team we are on Google front pages and are now selling cars ! Thanks for taking Island Auto Buyers to the next level !!!

automotive ppc

Ad Relevancy = Increased Quality Scores

By creating custom landing page content complete with matching low monthly payment advertisements that we use in our ad copy and display ads, you will experience higher quality scores which equate to a lower cost per click.

automotive monthly payments

Monthly Payments Drive User Activity

We utilize low monthly lease payments on new car advertising. Used car advertising showcases monthly financed payments. Customers shop by payment so it’s critical to utilize this strategy effectively. payments shown in ads should be shown on the landing pages and fully disclosed. We take car of this for you!

automotive search engine optimization

Optimized Landing Pages

We create optimized landing pages that are built for ad relevancy, boosted quality scores, and most importantly conversion! We take the time to implement marketing best practices that our competitors won’t do! Get a higher ROI by sending all paid traffic to custom built targeted landing pages.

automotive websites

Automated Bidding

By utilizing a robust automated bidding strategy we are able to consistently decrease cost per click over time, increasing our customers ROI. Manual bid manipulation is not done often enough to really drive impactful results. We provide more leads and sold cars with the same budgets you already have!

automotive websites

A Dedicated Account Manager

You’ll not only have our customer support team standing by, but you’ll also have access to your very own dedicated account manager! We’re just a call, click or email away…everyday.

automotive digital marketing

We Superserve You

Rest assured that your dealership’s investment is well taken care of with our dedicated staff. Our expert and certified paid search consultants are always an email or phone call away. We provide transparent reporting and monthly strategy meetings to make sure things never get stale.


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Is your automotive PPC marketing not getting the results your dealership deserves? Not selling as many cars as you know you should be? Are your competitors selling more cars than you?

If this sounds like your dealership, then you need a comprehensive PPC campaign that produces results. Whether you’re new to pay-per-click advertising or you have existing campaigns that are performing poorly, Drive Digital Group can help you drive more targeted traffic—and sales—to your car dealership.

automotive semg

We work extensively with dealerships nationwide to create successful PPC and CPM campaigns on the following search, display, and social networks:

adwords certified partner

Google Search Network

Who’s buying cars? People searching for cars. With 66.5 % search engine market share, Google’s first page results are prime real estate. Lead potential customers to your site first when they are searching for a new car. How? By advertising on the Adwords search network. Creating a successful PPC campaign on Adwords can be a daunting task…and when setup incorrectly…can cause your dealership to lose out on conversions and sales. At Drive Digital Group, we help you increase quality score, conversions, and traffic while decreasing CPC and traffic that doesn’t convert. Unlike competitors, we drive targeted traffic to model landing pages that show your updated specials – resulting in higher conversions. Start working with an Adwords qualified company today. Contact us to request a free Adwords consultation.

BingAds Search Network

Coming in second with a 30% percent search share is BingAds - a Bing and Yahoo search network. In today’s competitive landscape, it’s not enough for dealers to only be using Adwords. In fact, BingAds has proven to be more cost-effective and have more qualified traffic than Google—even though Google has more search market. Ensure your dealership has maximum coverage on all 3 of the major search engines. Contact our dedicated team of BingAds search marketing experts. We are a BingAds official partner and reseller.

automotive sem

Google Display Network

Is your goal to build a massive brand awareness campaign? Or is it to increase leads? With the (Google Display Network) you can do both. Reach potential customers (and your demographics) while they are reading, watching, and interacting with content on sites in Google’s publisher network. The display network has the potential to yield hundreds of thousands of quality impressions for your brand, as well as drive interested prospects to your website to begin down the conversion path. The display network is also the toughest channel to master, as it can also drain your budget and leave minimal if any results. At Drive Digital Group, we find placements that increase brand awareness on top tier sites and help drive conversions. Contact our display specialists for a free consultation today.

Youtube Video Marketing

Our digital experts will produce a TV quality video promotion and distribute it on the third most traffic site on the entire Internet - Youtube. Your video ad is guaranteed to be watched, which increases your brand awareness, and even results in inexpensive clicks back to your website. If you want to build awareness of your dealership, a Youtube Preroll is the perfect place to start. Contact our video production and marketing team today to get started.

Remarketing Solutions

Bring lost customers back to your dealer website. When customers don’t convert on your website, your dealership loses money. By showing relevant ads to customers who visited your site—but didn’t convert—you have multiple opportunities to capitalize on that lost traffic. Studies prove that the more you can stay in front of a potential customer in the research phase of their car buying decision, the more likely it is they will choose your dealership. We have partnerships with exclusive top tier remarketing networks that serve your ads on premium websites. Contact our remarketing specialist today to see how we can help.

Facebook Demographic Targeting

Ready to laser target your demographic market with precision accuracy? A well thought out Facebook campaign allows you to target a precise demographic and drive qualified leads to either your Facebook fan page or a relevant landing page on your website. It all depends on your goals. Facebook collects more data on its users than average networks. This gives smart marketers an opportunity to drill down deep into demographics and present highly relevant offers. Contact our Facebook PPC experts to launch your campaign today.

Our unique campaign designs ensure you are intelligently saturating your market—which leads to massive brand recognition, multiple touch points, increased leads, and more car sales.

Conversion Rate Optimization for Car Dealers

All of the above is irrelevant if you’re not converting targeted traffic into qualified leads and sales. That’s what sets Drive Digital Group apart from its competitors. We religiously optimize your website for maximum conversions. In fact, we’re fanatics about conversion rate optimization. Our experts run multiple A/B split tests in ad campaigns and landing page designs to create high octane response rates. We optimize and track conversions with Google Analytics and our call tracking solution which is created for each and every campaign.

Dedicated Account Executive and Detailed Reporting

We’re dedicated to helping your dealership succeed online. That’s why we appoint a dedicated rep specifically for your dealership. You’re account executive is only a phone call away when you have questions or concerns. Additionally, we meet with you once a month to go over results and expectations. Not enough? You can always log into your back-end dashboard we provide to see how your campaigns are doing. Monthly reports are sent out as well.