Automotive PPC – 5 Things You Need To Know
Car Dealer PPC | Automotive Digital Marketing
Virtually every major car dealership is now engaging in some level of Pay Per Click (Automotive PPC) advertising. In the automotive world it is sometimes referred to as Automotive Search Engine Marketing (Automotive SEM), but it really is just PPC advertising. In this article we hope to give dealerships an opportunity to really think about the dollars they put into this type of marketing and especially how to maximize their return on this digital marketing investment.
